Skip to content

Welcome to Willem & Jools

A Toronto florist with Dutch roots and an eye for modern design, Willem & Jools brings together old-world craftsmanship and fresh creativity. From intimate bouquets to striking centrepieces, each arrangement is thoughtfully designed with seasonal blooms and timeless style.

Whether you’re celebrating love, sending sympathy, or simply brightening someone’s day, we’re here to make it memorable.

Thoughtful Flowers for Life’s Quiet Moments

When words aren’t enough, flowers speak gently. We design elegant sympathy arrangements that offer comfort, beauty, and respect — delivered with care across Toronto.

Send a Tribute

A Legacy of Dutch Inspiration

Willem & Jools was built on the traditions of Dutch floral artistry — sculptural form, layered texture, and natural movement. Under new ownership, our commitment to these values continues, now with a touch of modern edge and personal storytelling.
Each bouquet is made by hand. Each design tells a story.