Free samples
Recieve 2 free samples with orders over $50. Simply use the code at checkout.
SAMPLESALE
Welcome to Willem & Jools
A Toronto florist with Dutch roots and an eye for modern design, Willem & Jools brings together old-world craftsmanship and fresh creativity. From intimate bouquets to striking centrepieces, each arrangement is thoughtfully designed with seasonal blooms and timeless style.
Whether you’re celebrating love, sending sympathy, or simply brightening someone’s day, we’re here to make it memorable.
Everyday Flowers, Delivered with Care
Explore our curated collections for every sentiment and occasion.
Floral Design for Your Most Important Days
With our roots in classic European design, we create bespoke floral arrangements for weddings and events that are anything but ordinary. From the bouquet to the last boutonnière, your day deserves flowers as unique as your story.
Thoughtful Flowers for Life’s Quiet Moments
When words aren’t enough, flowers speak gently. We design elegant sympathy arrangements that offer comfort, beauty, and respect — delivered with care across Toronto.
Beauty That Arrives on Schedule
Some moments call for flowers, others simply deserve them. With a Willem & Jools subscription, you can enjoy fresh, handcrafted arrangements delivered regularly to your home, office, or someone you love.
Each delivery is carefully crafted to match the season, your space, and your style, always distinctive, always refined, always created with care.
Give yourself (or someone else) the gift of beauty, made routine.
A Legacy of Dutch Inspiration
Willem & Jools was built on the traditions of Dutch floral artistry — sculptural form, layered texture, and natural movement. Under new ownership, our commitment to these values continues, now with a touch of modern edge and personal storytelling.
Each bouquet is made by hand. Each design tells a story.
